generative-ai-leader video for a rapidly growing e-commerce company wants to implement a sophisticated AI-powered recommendation engine. Their current system
A rapidly growing e-commerce company wants to implement a sophisticated AI-powered recommendation engine. Their current system only shows "most popular" items. The goal is to provide truly personalized "you might also like" recommendations that adapt to each user's real-time intent. To achieve this level of personalization, which type of data is the most crucial and valuable asset the company must begin collecting and processing?