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A multinational logistics company operates its shipment tracking platform from Amazon EC2 instances deployed in the AWS us-west-2 Region. The platform exposes a set of APIs over HTTPS, which are used by logistics partners and customers around the world to retrieve real-time tracking data. The company has observed that users from Europe and Asia experience latency issues and inconsistent API response times when accessing the service. As a cloud architect, you have been tasked to propose the most cost-effective solution to improve performance for these international users without migrating the application. Which solution should you recommend?